/* Amazon PPC Weekly Search-Term Ops Kit — static sales page */
:root {
  --bg: #f4f6f9;
  --card: #ffffff;
  --ink: #12161c;
  --muted: #5a6572;
  --line: #e2e7ee;
  --accent: #1a5cff;
  --accent-dark: #0f3db8;
  --accent-soft: #e8efff;
  --navy: #0b1f3a;
  --warn: #8a5a00;
  --warn-bg: #fff8e8;
  --ok: #0b6e4f;
  --ok-soft: #e8f5ef;
  --radius: 12px;
  --max: 760px;
  --font: "Inter", "Segoe UI", "PingFang SC", "Noto Sans SC", system-ui, sans-serif;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  font-family: var(--font);
  color: var(--ink);
  background: var(--bg);
  line-height: 1.65;
  font-size: 16px;
}
img { max-width: 100%; height: auto; display: block; }
a { color: var(--accent); }
code {
  font-family: ui-monospace, SFMono-Regular, Menlo, Consolas, monospace;
  font-size: 0.88em;
  background: #eef1f6;
  padding: 1px 6px;
  border-radius: 4px;
}

.wrap {
  max-width: var(--max);
  margin: 0 auto;
  padding: 28px 20px 64px;
}

.badge {
  display: inline-block;
  font-size: 12px;
  letter-spacing: 0.04em;
  color: var(--accent-dark);
  background: var(--accent-soft);
  padding: 4px 10px;
  border-radius: 999px;
  font-weight: 600;
  margin-bottom: 14px;
}

h1 {
  font-size: clamp(1.45rem, 4.2vw, 1.95rem);
  line-height: 1.3;
  margin: 0 0 12px;
  font-weight: 750;
  color: var(--navy);
}

.lead {
  color: var(--muted);
  font-size: 1.05rem;
  margin: 0 0 20px;
}

.price-row {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  align-items: center;
  margin: 0 0 22px;
}
.price-pill {
  display: inline-flex;
  align-items: baseline;
  gap: 8px;
  background: var(--card);
  border: 1px solid var(--line);
  border-radius: 999px;
  padding: 8px 14px;
  font-size: 0.95rem;
}
.price-pill strong {
  font-size: 1.15rem;
  color: var(--accent-dark);
}
.price-pill .tag {
  font-size: 0.75rem;
  font-weight: 700;
  text-transform: uppercase;
  letter-spacing: 0.04em;
  color: var(--ok);
  background: var(--ok-soft);
  padding: 2px 8px;
  border-radius: 999px;
}
.price-note {
  font-size: 0.85rem;
  color: var(--muted);
}

.hero-img {
  border-radius: var(--radius);
  border: 1px solid var(--line);
  overflow: hidden;
  margin: 0 0 22px;
  background: #0b1f3a;
}
.hero-img img { width: 100%; }

.card {
  background: var(--card);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 22px 22px 18px;
  margin-bottom: 16px;
}
.card h2 {
  font-size: 1.08rem;
  margin: 0 0 12px;
  color: var(--navy);
}

.pain-list, .can-list, .faq-list {
  margin: 0;
  padding: 0;
  list-style: none;
}
.pain-list li {
  position: relative;
  padding: 8px 0 8px 28px;
  border-bottom: 1px solid var(--line);
}
.pain-list li:last-child { border-bottom: none; }
.pain-list li::before {
  content: "";
  position: absolute;
  left: 4px;
  top: 16px;
  width: 10px;
  height: 10px;
  border-radius: 50%;
  background: #d9534f;
  opacity: 0.85;
}

.can-list li {
  padding: 8px 0 8px 0;
  border-bottom: 1px solid var(--line);
}
.can-list li:last-child { border-bottom: none; }
.can-list strong { color: var(--accent-dark); }

.table-wrap { overflow-x: auto; margin: 4px 0 8px; }
table {
  width: 100%;
  border-collapse: collapse;
  font-size: 0.92rem;
}
th, td {
  text-align: left;
  padding: 10px 10px;
  border-bottom: 1px solid var(--line);
  vertical-align: top;
}
th {
  color: var(--muted);
  font-weight: 600;
  font-size: 0.8rem;
  text-transform: uppercase;
  letter-spacing: 0.03em;
}
td code { white-space: nowrap; }

.steps {
  counter-reset: step;
  margin: 0;
  padding: 0;
  list-style: none;
}
.steps li {
  counter-increment: step;
  display: grid;
  grid-template-columns: 32px 1fr;
  gap: 12px;
  align-items: start;
  margin-bottom: 14px;
}
.steps li::before {
  content: counter(step);
  width: 28px;
  height: 28px;
  border-radius: 50%;
  background: var(--accent);
  color: #fff;
  font-size: 13px;
  font-weight: 700;
  display: flex;
  align-items: center;
  justify-content: center;
  margin-top: 2px;
}
.steps li:last-child { margin-bottom: 0; }

.gallery {
  display: grid;
  grid-template-columns: 1fr;
  gap: 12px;
}
.gallery figure {
  margin: 0;
  border: 1px solid var(--line);
  border-radius: 10px;
  overflow: hidden;
  background: #0b1f3a;
}
.gallery figcaption {
  background: var(--card);
  color: var(--muted);
  font-size: 0.82rem;
  padding: 8px 12px;
  border-top: 1px solid var(--line);
}
@media (min-width: 640px) {
  .gallery { grid-template-columns: 1fr 1fr; }
  .gallery .span2 { grid-column: 1 / -1; }
}

.pricing-grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: 12px;
}
@media (min-width: 560px) {
  .pricing-grid { grid-template-columns: 1fr 1fr; }
}
.price-card {
  border: 1px solid var(--line);
  border-radius: 10px;
  padding: 16px;
  background: #fafbfd;
}
.price-card.featured {
  border-color: var(--accent);
  background: var(--accent-soft);
}
.price-card h3 {
  margin: 0 0 6px;
  font-size: 1rem;
}
.price-card .amt {
  font-size: 1.6rem;
  font-weight: 750;
  color: var(--navy);
  margin: 0 0 4px;
}
.price-card .sub {
  font-size: 0.85rem;
  color: var(--muted);
  margin: 0 0 10px;
}
.price-card ul {
  margin: 0;
  padding-left: 1.1rem;
  font-size: 0.9rem;
}
.price-card li { margin-bottom: 4px; }

.cta {
  background: linear-gradient(135deg, var(--navy), #153a6e);
  color: #fff;
  border-radius: var(--radius);
  padding: 24px 22px;
  margin: 20px 0 16px;
  text-align: center;
}
.cta h2 {
  margin: 0 0 8px;
  font-size: 1.15rem;
  color: #fff;
}
.cta p {
  margin: 0 0 14px;
  opacity: 0.95;
  font-size: 0.95rem;
}
.cta-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  justify-content: center;
}
.btn {
  display: inline-block;
  font-weight: 700;
  text-decoration: none;
  padding: 12px 18px;
  border-radius: 8px;
  font-size: 0.95rem;
}
.btn-primary {
  background: #fff;
  color: var(--navy);
}
.btn-secondary {
  background: transparent;
  color: #fff;
  border: 1.5px solid rgba(255,255,255,0.55);
}
.cta .hint {
  margin: 14px 0 0;
  font-size: 0.85rem;
  opacity: 0.9;
}
.cta a.mail-inline {
  color: #fff;
  font-weight: 600;
}

.zh-block {
  border-left: 3px solid var(--accent);
  padding-left: 14px;
}
.zh-block h2 { margin-top: 0; }
.zh-block p, .zh-block li { font-size: 0.95rem; }

.disclaimer {
  background: var(--warn-bg);
  border: 1px solid #f0d9a0;
  border-radius: var(--radius);
  padding: 14px 16px;
  color: var(--warn);
  font-size: 0.9rem;
  margin-bottom: 20px;
}
.disclaimer strong { color: #6b4500; }

.faq-list li {
  padding: 10px 0;
  border-bottom: 1px solid var(--line);
}
.faq-list li:last-child { border-bottom: none; }
.faq-list strong { display: block; margin-bottom: 2px; color: var(--navy); }

footer {
  color: var(--muted);
  font-size: 0.82rem;
  text-align: center;
  padding-top: 8px;
}
footer a { color: var(--accent-dark); }

.nav-mini {
  display: flex;
  flex-wrap: wrap;
  gap: 8px 14px;
  margin: 0 0 22px;
  font-size: 0.88rem;
}
.nav-mini a {
  color: var(--muted);
  text-decoration: none;
}
.nav-mini a:hover { color: var(--accent-dark); }

@media (max-width: 480px) {
  .wrap { padding: 20px 16px 48px; }
  .card, .cta { padding: 18px 16px; }
}